Posted on 8/6/2015
TicketsWest, a leading provider of ticket distribution services in the U.S., today announced it has entered into a partnership with the University of Portland (Portland). With the new partnership, TicketsWest will provide Portland Athletics with integrated, industry-leading ticketing, access management and marketing services to enhance every fan and student experience and interaction.
Portland recently launched a new, individually branded ticketing and eCommerce website to efficiently sell tickets in real-time at www.PortlandPilots.com, powered by TicketsWest’s industry-leading ticketing software. Via the new platform, Portland will provide its season ticket holders, fans and students with an integrated website to purchase tickets to all athletics events and camps, renew tickets, transfer ticket and manage accounts with the convenience, speed, and simplicity they require.
To adopt digital ticketing and print-at-home tickets, TicketsWest will provide Portland with its ScanTix access management platform to validate tickets and track attendance through the use of handled scanners at all entrances for ticketed events. Via ScanTix, Pilots fans will have the ability to fulfill their own tickets via print-at-home tickets and bypass will call lines and quickly enter each venue upon arrival. Portland staff will be enabled to track attendance, including no-shows, to tailor marketing and retention programs.
Portland will also utilize TicketsWest’ email marketing system, which integrates into its ticketing platform, to quickly and inexpensively send targeted, personalized communications to better engage fans and strengthen relationships. Portland will have the ability to tailor segmented email marketing messages to instantly reach season ticket holders, fans and students to increase awareness of single and season ticket sales, upcoming events and promotions.
“We are excited about our new partnership with the University of Portland to provide integrated ticketing and marketing services,” said Jack Lucas, President of TicketsWest. “With these new services, Portland Athletics will have the ability to provide its customers with a fan-friendly ticketing experience and enhanced communications to better engage with the athletic department.”